The Sign Factory gives a landmark Emerald City sign a facelift.
By Ken Naasz
In 1928, the world’s first TV station opened in New York; Mickey Mouse made his big-screen debut in Steamboat Willie, and Seattle’s most opulent theatre palace opened to the wide-eyed public with a landmark sign that featured 1,944 flashing bulbs and 5-ft. -tall, neon, open-pan channel letters. As part of the city skyline for more than 80 years, it has been deemed -the most significant sign in Seattle.” by Seattle’s Landmarks Preservation Board. The original theatre and sign were designed by the famed Chicago architectural firm Rapp and Rapp. The venue became the Paramounnt in 1930.
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